Marketing Aptitude Objective Questions and Answers | Marketing Aptitude for IBPS/SBI Bank Clerk and PO Exams | Marketing Aptitude Multiple Choice Questions (MCQs) Answers | Marketing Aptitude Questions and Answers | Marketing Quiz

(51) Target market for housing loans will be

[A] NRI’s

[B] builders

[C] exciting clients

[D] person whom do not own a house

[E] person who own more than one house

Comment

Answer: Option [D]

(52) Meaning of cross selling is

[A] cold calling

[B] city-city selling

[C] selling with cross face

[D] sales with crossed fingers

[E] selling to existing customers

Comment

Answer: Option [E]

(53) Online marketing is

[A] easier than traditional marketing

[B] same as face to face marketing

[C] voluminous task

[D] boring, as customers are not visible

[E] None of the above

Answer: Option [A]

(54) ‘Conversion’ in sales language means

[A] converting a prospect into a client

[B] converting a seller into a buyer

[C] converting a buyer into a seller

[D] All of the above

[E] None of the above

Comment

Answer: Option [C]

(55) Selling is

[A] same as marketing

[B] a sub-function of marketing

[C] more than marketing

[D] different from marketing

[E] none of the above

Comment

Answer: Option [B]

(56) Post-sales activities include

[A] product design

[B] customer identification

[C] sales presentation

[D] customer apathy

[E] customer feedback

Comment

Answer: Option [E]

(57) The most essential quality of good sales person is

[A] good communication

[B] good appearance

[C] questioning skills

[D] production skills

[E] curiosity

Comment

Answer: Option [A]

(58) A ‘lead’ means

[A] a DSA

[B] a leader

[C] a leash

[D] a cold call

[E] an interested buyer

Comment

Answer: Option [E]

(59) A cold call means

[A] calls made without prior appointment

[B] sales talk

[C] calls made in cold counties

[D] a futile exercise

[E] old product with new wrapping

Comment

Answer: Option [A]

(60) The sales process being with

[A] sales meet

[B] sales presentation

[C] lead generation

[D] sales closure

[E] customer identification

Comment

Answer: Option [C]

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