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Marketing Aptitude - Multiple Choice Questions (MCQs) and Answers for SBI Exam | Page-7

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Free download PDF of Marketing Aptitude multiple choice questions(mcqs) and answers for SBI/IBPS Exam. These Marketing Aptitude quiz objective questions answers include mcqs on market share, buyer resistance, market plan etc.
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(61) A presentation means
[A] display of communication skills
[B] explaining the utility of products
[C] display of products
[D] a gift
[E] all of the above

Comment

Answer: Option [B]
(62) The performance of a salesperson can be enhanced by
[A] Increasing the number of products to be sold
[B] Appropriate training
[C] Increasing the sales incentives
[D] All of the above
[E] none of the above

Comment

Answer: Option [D]

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(63) A good brand can be built up by way of
[A] consistence offering of good services
[B] old age
[C] large number of products
[D] break-down of IT support
[E] customer grievances

Comment

Answer: Option [A]
(64) Market research is needed for
[A] Deciding right time to sell
[B] Making proper marketing decisions
[C] Deciding the right product to be sold
[D] Deciding the market area
[E] All of the above

Comment

Answer: Option [E]
(65) The target market for debit cards is
[A] all outsourced agents
[B] all vendors
[C] all DSAs
[D] all agriculturists
[E] all existing account-holders

Comment

Answer: Option [E]
(66) KYC means
[A] Know Your Customer
[B] Known Your Credits
[C] Keep Your Cool
[D] Keep Your Credit Card
[E] Keep Your Customers

Comment

Answer: Option [A]
(67) SME means
[A] Sales Performance Measurement Program
[B] Small and Micro Entities
[C] Small and Medium Enterprises
[D] Sales and Mergers of Entities
[E] Selling and Marketing Employees

Comment

Answer: Option [C]
(68) Fine the correct sentence.
[A] Online marketing is very costly
[B] NR customers are not profitable customers
[C] Home loans are not useful for public
[D] Loans can be granted to students at two rate of interest
[E] KYC norms are not applicable for financial inclusion

Comment

Answer: Option [A]
(69) Saving account can be opened by
[A] all individuals above the age of 18
[B] all students only
[C] all tax payers only
[D] all businessmen only
[E] all individual fulfilling KYC norms

Comment

Answer: Option [A]
(70) Online marketing is mostly useful for marketing of
[A] business accounts
[B] NRI deposits
[C] saving accounts
[D] credit cards
[E] home loans

Comment

Answer: Option [E]

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