BharatPe has launched $100 million worth of World’s 1st Merchant Shareholding Program (MSP) for its merchant partners. Under the program, the company offers its merchant customers an opportunity to buy BharatPe’s equity shares and become a partner. The company plans a public listing by 2024 and targets a public listing value of $1 billion.
Merchant payments and financial services company will roll out the incentive to its more than 7.5 million existing merchant partners.