Q. Which is a base of green marketing? Green house gas reduction marketCapital FlowProgrammeProduct Answer: Product

Q. Which of the following is not controllable variable of marketing management? Competitive EnvironmentTechnological EnvironmentEconomic EnvironmentAll of above Answer: All of above

Q. Which of the following is not factors of the demand variable, according to Philip Kotler? Environment VariableCompetition VariableCustomer VariableAll of the above Answer: All of the above

Q. The marketing plan provides both The vision and the costThe vision and the directionThe vision and controlThe vision and the post Answer: The vision and the direction

Q. Market control process consists Formation of Performance standardsPerformance AppraisalCorrecting DeviationsAll the above Answer: All the above

Q. The scientific system of collecting and analysis of data pertaining to market is known as Production ResearchAdvertising ResearchMarketing ResearchNone of the above Answer: Marketing Research

Q. Which of the following is not the stage of product life cycle? IntroductionGrowthMarket segmentationDecline Answer: Market segmentation

Q. ‘Marketing is a human activity directed at satisfying needs and wants through Exchange process’; is the statement of Cundiff ad stillKenneth AndrewsPhilip KotlerKishwar S. Kan Answer: Philip Kotler

Q. The Government of India established the Small Industries Development Organisation (SIDO) in the year: 1951197219541982 Answer: 1954

Q. Statistical Quality Control requires determination of Quality tolerance limitQuantity measurementProduction leads timeInventory carrying cost Answer: Quality tolerance limit

Q. Which of the following provides direction, serves as standards for evaluating performance and motivates members of the organization? MissionValuesObjectivesGoals Answer: Objectives

Q. The evaluation of Business activities and behaviour as right or wrong is called Corporate GovernanceBusiness EthicsSocial ResponsibilityNone of the above Answer: Business Ethics