KVIC Potters using innovative methods to prevent spread of Corona virus

At a time when even the smallest bit in the fight against Covid-19 counts and raises hope, scores of KVIC potters in a Rajasthan village are drawing the country’s attention with their unique campaign to prevent the spread of Corona virus.

The potters have printed messages like, “Use Mask”, “Stay Home, Stay Safe”, “Prevention is Cure” and “Beware of Corona”, on the pitchers whose sale has gone up with a rise in temperature.

This will ensure that every member of a household reads the messages at least 4-5 times a day.

The move by the potters saying such a distinctive way of communicating with masses will leave a great impact in the fight against Coronavirus.

The potters of KVIC benefit under Kumhar Sashaktikaran Program. The program is an initiative aimed at strengthening the potters’ community across the country.

The program has been launched in several remote areas in states like Uttar Pradesh, Madhya Pradesh, Himachal Pradesh, Maharashtra, J&K, Haryana, Rajasthan, West Bengal, Assam, Gujarat, Tamil Nadu, Odisha, Telangana, and Bihar.

In Rajasthan, many districts including Jaipur, Kota, Jhalawar, and Sri Ganganagar have been benefited by the program.