Microsoft join ONDC to launch a shopping app in India
Microsoft becomes the first global Big Tech Company to join the Open Network for Digital Commerce (ONDC). ONDC is an Indian government initiative for developing a first-of-its-kind open network for digital commerce.
Microsoft has intended to introduce social e-commerce via its app in the Indian market later this year. Initially, the network began its pilot in Delhi, Bengaluru, Coimbatore, Bhopal and Shillong. ONDC is sponsored by the DPITT.