The Financial
Literacy Week 2019 is being observed from 3 June to 7 June. It
is an annual initiative by the Reserve
Bank of India (RBI) to promote awareness of key topics
through a focused campaign.
Theme:
The theme of Financial Literacy Week 2019 is ‘Farmers’. The
FL Week would focus on farmers as the target group with the primary theme being “responsible borrowing and
agricultural finance”. It also focuses on how they
can benefit from being a part of the formal banking system. The aim of
the initiative is to create awareness about financial products and services,
good financial practices, going digital and consumer protection.
RBI’s
Financial Education Initiative includes:
1. The FAME (Financial Awareness Messages)
booklet- which provides basic financial literacy messages for information of
the general public.
2. It has developed tailored financial literacy
content for five target groups’ viz. Farmers, Small entrepreneurs, School
children, Self Help Groups and Senior Citizens that can be used by the trainers
in financial literacy programmes.
3. RBI has designed Audiovisuals on ” Basic
Financial Literacy’, “Unified Payments Interface” (UPI) and
“Going Digital” for the benefit of the general public on topics
relating to Financial Literacy.
