Tata to launched super app covering range of digital services

Tata to launched super app covering range of digital services

India’s Tata Group is pushing into the country’s booming tech sector with a new “super app” that will bring together its disparate consumer services for the first time.

Daily Current Affairs Quiz 2020

Key-Points

A super app is a platform developed by a company offering various services under one umbrella.

For example, China’s WeChat, which started out as a messaging app, expanded into payments, cabs, shopping, food ordering, cab services to become a super app.

A physical world comparison of a super app would be a mall, which allows retail space to various brands and shops across businesses and verticals.

Typically, companies that have a slew of services and products to offer tend to consolidate these offerings into a super app.

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