Which one of the following statements by a company chairman BEST reflects the marketing concept?
Q. Which one of the following statements by a company chairman BEST reflects the marketing concept?
- We have organized our business to satisfy the customer needs
- We believe that the marketing department must organize to sell what we produce
- We try to produce only high quality, technically efficient products
- We try to encourage company growth in the market
Answer: We have organized our business to satisfy the customer needs