Commerce Short Question | Gkseries

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Question

Which of the following statements is not true ?

A Marketing profitability analysis measures the profitability of different marketing activities.
B Marketing efficiency studies try to determine how various marketing activities could be carried out more efficiently.
C Each company needs to reassess periodically its marketing effectiveness through a control instrument called marketing audit.
D All the above are true

Answer & Explanation

Answer:All the above are true

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