PCRA launched month-long mass awareness campaign ‘SAKSHAM’

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pcra launched month long mass awareness campaign saksham Daily Current Affairs Article 18th January 2021: With a view to create awareness among the consumers of fossil fuels, Petroleum Conservation Research Association (PCRA), Ministry of Petroleum and Natural Gas launched a month long campaign, highlighting the adverse health and environmental impacts of increasing carbon footprints.

‘SAKSHAM’s idea is to convince consumers to switch to cleaner fuels and bring in behavioural change to use fossil fuel intelligently.

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The campaign will also spread awareness about 7 key drivers that Prime Minister Narendra Modi recently mentioned, saying that collectively these would help India move towards cleaner energy.

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