Mass Communication & Journalism Objective Questions and Answers for Competitive Exams | Mass Communication & Journalism MCQs Set 24

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Questions
1 Write the correct chronological sequence of the following steps of the Retrospective Panel.
1 Select current sample, Collect current data on topic of interest, Locate archival data on sample regarding topic of interest, Compare data
2 Locate archival data on sample regarding topic of interest, Collect current data on topic of interest, Compare data, Select current sample
3 Compare data, Select current sample, Collect current data on topic of interest, Interview sample about past recollections concerning topic of interest
4 Select current sample, Interview sample about past recollections concerning topic of interest, Correct current data on topic of interest, Compare data

Answer:Select current sample, Interview sample about past recollections concerning topic of interest, Correct current data on topic of interest, Compare data
2 The only English language newspaper that figures in the top ten daily newspapers of India in terms of circulation, as per MURC is __________.
1 The Hindustan Times
2 The Hindu
3 The Indian Express
4 The Times of India

Answer:The Times of India
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3 Internet.org is initiated by :
1 Mark Zuckerberg
2 Satya Nadendla
3 Tim Beerners Lee
4 Bill Gates

Answer: Mark Zuckerberg
4 ‘Reference news’ is the most popular newspaper in __________.
1 China
2 Thailand
3 Indonesia
4 Malaysia

Answer: China
5 In a market-oriented media environment, audiences are considered as __________.
1 Planners
2 Consumers
3 Deviants
4 Sellers

Answer: Consumers
6 The new source of television news in the United States is __________.
1 Comedy news
2 Tragedy news
3 Passive news
4 3608 news

Answer: Comedy news
7 Media output is dominated by __________.
1 Documentaries
2 Ethical contents
3 Humour
4 Genre texts

Answer: Genre texts
8 Mint has an exclusive partnership with __________.
1 The Washington Post
2 The Wall Street Journal
3 The New York Times
4 The Financial Times

Answer: The Wall Street Journal
9 The audience’s evaluation of alternative creative strategies is labelled as __________.
1 Concept testing
2 Audience test
3 Option matrix
4 Concurrent test

Answer: Concept testing
10 Which of the following statement is incorrect ?
1 ‘Transition’ can be described as changing one shot from another
2 In news ‘cut’ is the most commonly used method of transition
3 ‘In Camera Edit ‘ means recording your shots in the order in which you want to present
4 A ‘Dissolve’ can be made between two shots during ‘In Camera Edit’

Answer: A ‘Dissolve’ can be made between two shots during ‘In Camera Edit’
11 From the viewpoint of communication, myths are __________.
1 Unnatural
2 Static
3 Dynamic
4 Non-controversial

Answer:Dynamic
12 The ‘Vernacular Press Act’ of 1878 was scrapped after being in force for __________.
1 Twenty years
2 Ten years
3 Five years
4 Three years

Answer: Three years
13 The originator of limited effects theory of mass media is __________.
1 E.M. Rogers
2 Paul Lazarsfeld
3 Harold Innis
4 Harold Lasswell

Answer: Paul Lazarsfeld
14 The hermeneutic theory aims at systematic __________ of texts.
1 Rejection
2 Acceptance
3 Interpretation
4 Predication

Answer: Interpretation
15 What should be the level of the Sound of a professional audio recording ?
1 Between 30 and 40 db
2 Between 40 and 50 db
3 Between 50 and 60 db
4 Between 60 and 70 db

Answer: Between 60 and 70 db

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