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Free Download as PDF of E-Marketing Questions with Answers as per exam pattern, to help you in day to day learning. We provide all important questions and answers for all Exam.
25. Middlemen will increase the __________
- [A] price of the product
- [B] quality of the product
- [C] profit of the product
- [D] time and place utility of the product
Answer: Option [D]
26. __________ is an element of buying.
- [A] financing
- [B] assembling
- [C] risk bearing
- [D] customer services
Answer: Option [B]
27. Standardization includes __________
- [A] estimating demand
- [B] estimating demand
- [C] grading
- [D] product line
Answer: Option [C]
28. __________ is allowed in the form of deductions from the list price.
- [A] trade discount
- [B] quantity decisions
- [C] cash discount
- [D] seasonal discount
Answer: Option [A]
29. A method which aims to capture the market and increase the sales volume is known as __________
- [A] packing
- [B] purchasing
- [C] sales promotion
- [D] marketing
Answer: Option [C]
30. __________ and other forms of promotion are supported by a advertisement.
- [A] personal selling
- [B] branding
- [C] promotion
- [D] publicity
Answer: Option [A]
31. __________ is a group of persons, who are experts on various phases of advertising and related marketing
areas
- [A] advertising agency
- [B] marketing agency
- [C] promotion agency
- [D] marketing research agency/li>
Answer: Option [A]
32. Products reach the hands of customers through a number of channels, of that the main channels is __________
- [A] distributor
- [B] wholesaler
- [C] retailer
- [D] agents
Answer: Option [B]
33. An example of agent middleman __________
- [A] broker
- [B] retailer
- [C] wholesaler
- [D] truck jobbers
Answer: Option [A]
34. A __________ is a promotion strategy that calls for using the sales force and trade promotion to move the
product channels
- [A] push strategy
- [B] pull strategy
- [C] blocking strategy
- [D] integrated strategy
Answer: Option [A]
35. Distributional activities involve decision regarding __________
- [A] advertisement
- [B] channels of distribution
- [C] decision making
- [D] promotion strategies
Answer: Option [B]
36. The social aspect of marketing is to ensure __________
- [A] price
- [B] demand
- [C] low price with high quality
- [D] service goods
Answer: Option [C]
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