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Questions

71 Leads for canvassing home loans accounts can be obtained from

A cement supplier

B audit departments

C individuals builders one’s own house

D builders

E brick manufacturers

View Answer Comment

Answer: Option [C]

72 The type of marketing involved in bank is

A service marketing

B indifferent marketing

C ruthless marketing

D commodity marketing

E transection marketing

View Answer Comment

Answer: Option [A]

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73 Internet banking can be popularized by way of

A wide area network

B more ATMs

C higher prices

D reduced prices

E better technology

View Answer Comment

Answer: Option [E]

74 The target group for an ATM-cum-Debit Card is

A firms

B all primary school children

C all prisoners

D all existing and prospective customers

E other bank’s customers

View Answer Comment

Answer: Option [D]

75 Digital marketing is the same as

A cross-selling

B door-to-door marketing

C road-shows

D online marketing

E website designing

View Answer Comment

Answer: Option [D]

76 Motivation in marketing means

A market place

B inspiring counter staff to talk more

C inspiring sales persons to talk more

D inspiring sales persons to sell more

E market size

View Answer Comment

Answer: Option [D]

77 Market research is useful for

A deciding proper marketing strategies

B choosing the right products

C choosing the sales persons

D deciding the selling price

E all of the above

View Answer Comment

Answer: Option [A]

78 Marketing research is required for

A Deciding sales team numbers

B Deciding production level

C Deciding sales volume

D Deciding marketing strategies

E All of the above

View Answer Comment

Answer: Option [E]

79 Team building is required

A only for after sales service

B for cross selling

C only for lead generation

D all of the above

E none of the above

View Answer Comment

Answer: Option [B]

80 Source of sales leads are

A media outlets

B market research

C date mining

D promotional programs

E all of the above

View Answer Comment

Answer: Option [E]

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